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Real Lawyers Have Blogs On the topic of the law, firm marketing, social media, & baseball

Monthly Archives: May 2006

Blogging Toby Keith from Iraq on Memorial Day

No matter your political views or tastes in music, I thought this a pretty cool Memorial Day find. Blogging Toby Keith from BOB on the FOB, Somewhere dusty, Iraq. Thanks to our troops serving today and to the thousands of those who who have done so before them. They have allowed us to enjoy this… Continue Reading

Internet advertising to overtake newspapers by 2007

Internet advertising will overtake newspaper advertising by 2007 per an article in Britain's Financial Times. The internet will this year overtake national newspapers to become the third biggest advertising medium by spend, according to authoritative forecasts. By the end of 2007, internet advertising will close the gap on regional newspapers, the number two medium, but… Continue Reading

U. Ilinois College of Law's website features bloggers

The University of Illinois College of Law prominently features its professor bloggers on the front page of its webiste. There's a a link for blogs on the website's front page as well as has a page with an RSS feed of posts by the school's bloggers. As Dan Solove of Concurring Opinions, my source for… Continue Reading

Have a business? Get a blog

Doug Caverly, staff writer for WebProNews, writes 'Have A Business? Get A Blog.' More and more people are finding blogs to be an effective business tool. Blogs can generate helpful feedback, solidify a customer base, and even draw in new clients. They are an especially cost-effective tool, as they can generally be maintained for little… Continue Reading

Law firm marketing not where it should be

Law Firm Marketing Not Where It Should Be is the title of a commentary from law firm marketing expert Elizabeth Anne Tursi in Marketing the Law Firm Newsletter. In the beginning, law firm management sought to fill the marketing function by either hiring someone with great credentials from outside the world of law or elevating… Continue Reading

Best practices for legal blogging

Josh Fruchter, head of elawmarketing, has nice article in Marketing the Law Firm Newsletter on the best practices for legal blogging. …[A]s with other marketing initiatives, blogs are most frequently viewed by lawyers as a potential tool for developing new business. This motivation is evident from recent articles about lawyer blogging, which all — without… Continue Reading

Tips for marketing with RSS

Bill Flitter, president of Pheedo, gives us five tips for marketing with RSS. Here's the cliff note's version. Identify feed characteristics. Understand that some feeds are displayed in entirety, ie Bloglines, and others show only the headlines, ie, MyYahoo. You need to know how content is being presented to provide an effective marketing message. Tell… Continue Reading

A movie with the word “Blog” in the title

Blogs are becoming part of the fabric of our society when there's a movie with the word “Blog” in the title. This per Per Martha Fischer at the Cinematical blog. During (and after) the US invasion of Iraq, an anonymous Iraqi architect (who, what the book tours and everything, is now slightly less-so) named 'Salam… Continue Reading

Seattle's a heck of a place : To remain LexBlog's base

Last summer I announced that LexBlog was relocating from Seattle to Bozeman, Montana. We opened an office in Bozeman staffed by a number of great people with the intent for my family and I to move over there by now. For a number of reasons, both business and family wise, we've decided to keep LexBlog's… Continue Reading

Outstanding blogger sought for law firm via Craigslist

May be the first ad on Craigslist looking for a blog publisher for a law firm, but it won't be the last. Outstanding Blogger Sought: Small, radically-oriented, well-known Women's Rights in the Workplace boutique law firm seeks one dedicated, highly literate (you must truly be a fine writer–someone with an 'ear' for this stuff), progressive,… Continue Reading

Summer interns: No bloggers need apply

Law firms hire summer interns by the boatload. It's a great way to recruit the best and brightest as well as give them a test drive before coughing up $150,000 plus a year to a kid who has never had a real job. The New York Times ran a story this week that bloggers need… Continue Reading