WBIR-TV in Knoxville TN reported last night that University of Tennessee law professor Glenn Reynolds is top blog, according to Wired magazine.
The station reported Instapundit.com, Reynolds' site for online musings, is the most visited Weblog in the world, with more than 100,000 hits a day, the magazine reports in its February issue.
Monthly Archives: January 2004
Need a Robert lawyer?
I wonder how many people go about selecting a lawyer by first name. Probably not too many but it was a darn good thing that West's FindLaw paid to take care of such folks doing a search at google.
Do a search for Robert lawyer. FindLaw has bought a sponsored link for a Robert lawyer and of course they are first in the search results for a page titled: “Find a Robert Lawyer.” I've been thinking about getting me one of them. I did a search for Barbie lawyer and darn, FindLaw did not have any of those in stock.
Blogs > lawyers can get valuable coverage in a blog
Great article on the Public Relations Society of America site on how blogs provide valuable PR opportunities. The authors Lloyd Trufelman and Laura Goldberg acknowledge the name 'blog' sounds more like a sci-fi character than a legitimate news source, but point out blogs are rapidly becoming authoritative news sources. They recommend PR professionals should keep this new type of media on their radar screens. The point of the article is that there may be coverage to be gained for our in our case, lawyers, in blogs that cover a specific topic.
Though people kid me that blogs are for kid's diaries the article points out that a growing audience of Web-savvy newshounds has quickly taken to getting their news and views from blogs. This trend has caught the notice of established Internet news sources, which have joined in the game. Recently, the authors' client MSNBC.com (www.msnbc.com) unveiled a collection of blogs on its site. In addition, their agency handled press for the successful launch of the pop culture blog Plastic (www.plastic.com), which was begun by the editors behind the Webby award-winning e-zine Feed (www.feedmag.com).
Blogs > hottest marketing tool since the telephone
Larry Bodine, perhaps the leading law firm marketing consultant in the country, raves about the power of blogs in this months Law Technology News. (free but reg. req'ed.)
Larry writes they're called Weblogs, blogs and “blawgs,” and they are the hottest thing to come along in marketing since the telephone.
The Industry Standard – it's back in the form of a blog
For those of us then in the dotcom industry or for those of you that just followed our roller coaster ride, you recall The Industry Standard . The magazine told is what was the hottest and we hoped to hell we or at least something to do with what we were working on would get coverage. It was on the newstands in avery airport. When we all went away, The Industry Standard went away. Guess what? It's backkkk. This time in the form of a blog.
Blogs > create news wire service
A sound law firm marketing program will include public relations. Part of the public relations work will include holding out the firm's lawyers as experts in the area of law within which they practice. The goal is to get the media to contact the lawyers for information on stories and to quote the lawyer as an authority in the story. Typically law firms do this PR work by having a news room on their Web site, networking with journalists & reporters and issuing timely press releases via fax or email.
Setting up a blog where the firm becomes the source of news – the Associated Press, if you will, – on a particular area of law may be a far more powerful way to get the job done. Journalists doing stories relevant to the area of law picking up feeds from the blog by RSS or email now have an instant source for stories and experts to quote. Those journalists not subscribing to the blog will pick up your blog in a New York minute when doing a search on the topic at google.com. Heck, you will be doing journalists a favor.
Blog set-up, publishing & maintenance
My basic services include: Blog installation & set up Professionally designed template & layout Host blog Search engine optimization Online & offline promotion ‘How to blog’ handbook Cyber publicity & search engine optimization Never ending support and education to make certain your Internet marketing is effective – I do not walk away and wish you… Continue Reading
Blog template
A good lawyer blog template varies. It all depends on what works best for the lawyer's marketing efforts and what the lawyer feels the most comfortable with. The great thing about a blog is that a blog allows the categories, or sections of the blog, to be modified easily without any knowledge of computer coding.
Blogs > professional blogs in top 10 Internet trends for 2004
The Webtalk guys a radio show syndicated from here in Seattle has come out with their “Top Internet Trends for 2004″ Number five is professional blogs.
Blogs > legal, not personal stuff is key
A lawyer contacted me today about whether a lawyer's blog to be used for marketing should focus on the law or include information about the lawyer's personal life, like we see in many 'diary type' blogs. I told him stick with the law.
Lawyer Internet marketing > cost per customer acquisition
Interesting information from Rapport Online, an Internet marketing company ranking the cost effectiveness of various methods of Internet marketing.
Blogs > Nielsen/Net Ratings ranks blogging software in top 10 technolgies of last decade
Nielsen/NetRatings has listed blogging software in the top ten Web sites and technologies which exemplify the greatest changes the Net has wrought to users' personal and professional lives in the last decade…
Blogs > Fast Company | You Are Your References
Interesting article by Seth Grodin, author of Relationship Marketing and now Purple Cow: Transform Your Business by Being Remarkable, in Fast Company about how your references for others are not something that live on a resume any longer but are something you create or fail to create through your online presence. Seth tells us us blogs are one way to create a positive public record that can be seen by potential customers and that we cannot be afraid to go out and create this record for fear we will be exposed later on…
Blogs > Entrepreneur Magazine sites blogs as an effective marketing tool
In another mention of blogs in the mainstream business media, Entrepreneur Magazine sites blogs as an effective marketing tool in an article titled 7 Relationship-Building Strategies for Your Business.
Blogs > USA Today cover story
Well, blogs have made the cover story of USA Today. Think of all the folks who picked up their free copy outside their hotel doorway or at the airport to see the headline “Freewheeling Bloggers…” Comes on top of PC Magazine's prediction that both Leno and Letterman would crack jokes about blogs in early 2004. The public is learning about blogs in a hurry.