The ‘Top Line’ is more important than the ‘Bottom Line’

A nice reminder from Steve Jobs to keep on my desk and on the wall at LexBlog.

Somebody once told me, “Manage the top line, and the bottom line will follow.” What’s the top line? It’s things like, why are we doing this in the first place? What’s our strategy? What are customers saying? How responsive are we? Do we have the best products and the best people? Those are the kind of questions you have to focus on.

H/T Matt Mullenweg

Image courtesy of Flickr