awyers and other legal professionals routinely search for legal information on Google. Savvy lawyers and other legal professionals also subscribe by RSS to searches for keywords and key phrases on Google Blog Search and Google News.
With Twitter search gaining prominence, legal professionals may want to start Twitter searches and subscribe to RSS feeds of the searches, just as they do with Google News and Google Blog Search.
Stephen Shankland of CNET calls Twitter search ‘a strong reflection of what people collectively find interesting in the moment.’
Search guru Danny Sullivan told the audience at last week’s Search Marketing Expo he’s real big on Twitter search. Sullivan called Twitter search a ‘hyper-real-time tool to see what’s being buzzed about.’
Biz Stone, co-founder of Twitter, agrees.
Searching over Twitter messages is like a filter for what is happening right now–it’s an interesting look into the real-time thoughts of people and organizations around the world. Whether you’re curious about something specific or you just want to browse the trending topics, we’ve found that Twitter Search adds a new layer of relevance,’ he said in the blog post.
What would you as a lawyer subscribe to searches for on Twitter? Anything you would want to stay on top of for professional development or client development?
- Legal cases and legal issues.
- Clients, prospective clients, their products, and services.
- Breaking news.
- Discussions at conferences, both that you’re attending and those you’re listening to from afar.
- Your name and your firm’s name.
- Competitor’s names.
- The city or town you practice to discover business people you’d like to get to know.
- Associations of legal professionals and business people.
Searches are done now at Search.Twitter.com. Twitter is also testing a search field on the Twitter home page for isolated users.