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TV Guide starts blog network

April 23, 2006

As further evidence that traditional media sees the potential of blogs TV Guide has started a blog network.

Several columns such as The Ausiello Report, Roush Dispatch, Entertainment News, FlickChick and Televisionary are now blogs. Plus there are new blogs from TV Guide magazine and online editors about different entertainment subjects.

What’s this mean for lawyers and professional service firms considering blogs as a form of marketing? Your target audience is going to become very accustomed to blogs. Not only will the blog format become familiar, but they are also going to get very used to the delivery of content via RSS feeds.

Source for post: The Blog Herald

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