Podcasting on MP3 : A publicist’s guide

Schwartzman & Associates‘ has produced a Publicist’s Guide to Podcasting on MP3. An audio recording is available here. The seminar features Michael Butler of Podshow, Chris McIntyre of Podcast Alley and Eric Rice of Audioblog.com, talking about how organizations are using podcasting to build stronger relationships with their key audiences.

Source of post: B.L. Ochman’s weblog