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Blogs & RSS No. 3 in top ten Internet and e-business trends of 2004

January 12, 2005

Saying “The Internet is back! But this time, it’s got a solid foundation…,” eMarketer released its top ten Internet and e-business trends for the year.

Number 3 on the list were blogs and RSS (real simple syndication):

eMarketer’s Director of Research, Yael Marmon, says RSS and corporate blogs have been key online content developments in 2004. Integration of RSS within MyYahoo and the popularity of Mozilla’s latest Web browser, Firefox, have helped promote RSS as a pervasive form of content syndication. Corporate blogging has also become popular in 2004, with usage by both Microsoft and Yahoo!

eMarketer’s CEO Geoff Ramsey making the statement the Internet was on a solid foundation said:

Companies are making money online. Advertisers are investing in online advertising – which is now the fastest growing ad medium in the US. Businesses large and small, around the world, are adopting e-business technologies in virtually every facet of their operations. Firms like Google, Yahoo!, and eBay are changing the way business is conducted and adding real value to the economy.

I agree, based on my experience in founding an Internet company in 1999, that the Internet is on much firmer ground today. Internet companies, including my own, LexBlog, have sound business plans and are making money from the get go.

What’s particularly nice is to be part of an Internet development such as blogs that is on everyone’s top 10 list.

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