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Free Blog 101 Webinar for Law Marketers

August 12, 2004

Intelliseek is offering a free Webinar on blogs for marketers from 4 to 5 p.m. ET on Wed., August 25. Click here to register.

There is a ton of interest in blogs by law marketing professionals. However, such professionals are not sure how blogs play a role in their law firm’s marketing portfolio. Though I am not personally familiar with Intelliseeks’s seminars and their is always the risk of them showcasing their own products, this one may offer a helpful intro on the use of corporate blogs for marketing.

“Blogs 101: What Every Marketer Needs to Know”

Free one-hour webinar on the blogging phenomenon

In a short time, a new form of Internet content — the blog, short for “web log” — has become a powerful, prevalent and influential source of information, opinion and news (official or not).

  • What are blogs and why do they matter?
  • How do blogs differ from Web sites or online discussion forums?
  • What influences blog authors?
  • Most importantly, how can blogs be leveraged for marketing intelligence and insights?

Who should attend?

  • Brand and Marketing Managers
  • Market Researchers and Public Opinion Professionals
  • Bloggers
  • Public Relations and Advertising Professionals
  • Online/Interactive Marketing Professionals

Thanks to my friend Steve Rubel, a New York City PR strategist with CooperKatz & Company and publisher of the Micro Persuasion blog, for the heads up on this Webinar.

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