By Kevin O'Keefe

A little about me

Short Version

I am lawyer, who represented ordinary people and small businesses for seventeen years. For the last six years I have been involved in producing legal Web sites and Internet marketing for lawyers. I have five kids, ages 11 to 17, and a wife who is a saint for putting up with me. We live on Bainbridge Island, Washington, a thirty minute ferry ride from downtown Seattle.

The Long Story

I put my knowledge and experience gathered as a lawyer, dotcom entrepreneur and corporate executive to work for lawyers. I provide lawyers and their law firms the most effective Internet presence achievable at a reasonable price through the company I founded, lexBlog, Inc.

I practiced law for seventeen years standing up for the rights of ordinary people and small business owners. During that time I was a sustaining member of the Association of Trial Lawyers of America and a board member of my state’s trial lawyer’s association. I was on the board of directors of a couple banks and few non-profit organizations. I was a small town lawyer interacting with average people – something I wanted to be since I was a kid. I loved every minute of it.

In 1996, I stumbled onto the Internet. I began answering people’s legal questions with general legal information. The volume of questions people were asking and the thanks I received were overwhelming. I worked with AOL to develop a consumer law community and put up my own law firm Web site offering down to earth content to help folks. Though I loved practicing law, I decided I could help more people, both lawyers and lay people, by closing my law office and working on the Internet fulltime.

I moved my family across the country to Seattle and for four years worked on Internet and technology based projects focused on providing low- and moderate-income people improved access to the law and lawyers. My goal was not only to help lay people but also to provide good lawyers a better medium to use in marketing themselves.

I found the Internet, properly used, much more tasteful, informative & cost effective than glib yellow page, television or radio ads. In pursuit of that goal I founded, a legal Web site for consumers and small business people, and following its acquisition by Martindale-Hubbell, served as a Vice President of Business Development for Martindale in the development of their new Web site.

I know the term ‘blog’ sounds funny. I feel strange supporting a family of seven by providing ‘blogging services & products’ to lawyers. But I care immensely about average people in this country. I know these folks need to be able to find good lawyers when faced with a legal situation.

Over two-thirds of people use the Internet as their ‘go to’ place for information and services. As lawyers we can use the Internet so that people may find good experienced lawyers as opposed to ones with glib ads.

To help people locate good lawyers, lawyers need to publish practical practical information on the Internet about the area of law they practice and what services the lawyer provides. In addition lawyers need to interact with people via the Internet. Blogs are an ideal way to accomplish these things.

Traditional lawyer Web sites have failed the public and lawyers. Generally, they have little helpful information, being more focused on information about the lawyer. In addition the sites are not constructed properly or updated regularly, the result being they can not be found in search engine results.

I sell lexBlog’s services by educating lawyers about the potential of blogging and how easy it is. Feel free to call or email me anytime. I am always happy to answer any questions you have. Law is a noble and honorable profession. It is a privilege to help fellow lawyers.

I have an incredible team behind me at lexBlog – allows me to say we have one the best and most cost effective services for lawyer marketing.

Kevin O'Keefe
About the Author

Trial lawyer turned legal tech entrepreneur, I am the founder and CEO of LexBlog, a legal blog community of over 30,000 blog publishers, worldwide. LexBlog’s publishing platform is used on a subscription basis by over 18,000 legal professionals, including the largest law firm in each India, China and the United States.

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