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On behalf of our team to the entire legal blogging community, have a safe and merry holiday season!

Pictured (from left to right) back row: Scott Fennell, Kevin O’Keefe, John McCallum, Christopher Rachal, Jared Sulzdorf, Joshua Lynch, Mark Clagett, Garry Vander Voort, Wendy Nickolay, Audrea Fink

Pictured (from left to right) front row: Colin O’Keefe, Margaret Kuo, Zosha Millman, Kristina Corbitt, Angelo Carosio, Brian Biddle, Catherine Sherwood

Not pictured: Chloe Nichols, Ying-Ju Chen

 

LexBlog Members please note: we do have some special hours and holiday office closures over the next two weeks, but Reach support and technical support for site outages will continue to be available 24/7.

If you’re looking ahead to 2016, LexBlog’s next members-only webinar is just for you!

About “2016 Predictions” Webinar

The end of the year offers all driven legal blog publishers the opportunity to reflect and plan in order to achieve greatness in 2016.

December 16, let us (Audrea Fink and Kristina Corbitt) help you discover early adopter opportunities. We’ll share our predictions for what will trend – our thoughts on which blogging and other social media aspects will be “in.” From technology to editorial choices, these predictions will prepare you for the months ahead.

We recommend this webinar for all authors, editors, and blog managers.

DATE: Wednesday, December 16, 2015
TIME: 10:00 a.m. – 10:30 a.m. PST

Registration is limited to LexBlog members (subscribers) only.

If you are a LexBlog member, register here.

Next week, we’re treating members to another exclusive webinar. As 2015 nears a close, we tackle the “best of” – blogs that topped our list as well as the tactics you should try!

About “Best Law Blog Publications of 2015” Webinar

In this 30-minute webinar, Colin O’Keefe, Zosha Millman, and I recognize the top publications from 2015 and share exactly what tactics these publications utilized so you can adjust your own blogging approach for 2016.

We recommend this webinar for all strategic blog managers and editors.

DATE: Wednesday, November 18, 2015
TIME: 10:00 a.m. – 10:30 a.m. PST

Registration is limited to LexBlog members (subscribers) only.

If you are a LexBlog member, register here.

If you’re a member of the LexBlog network, you’re invited to join us for this month’s law “blogging done right” webinar on what makes the “perfect” blog post.

About “The Anatomy of a Perfect Blog Post” Webinar

In this 30-minute webinar, join Audrea Fink, Christopher Rachal, and I as we break down the “perfect” blog post from head to toe. We’ll cover what you should include in most posts and how to make each element “perfect.”

We recommend this webinar for legal blog authors and editors.

DATE: Wednesday, October 28, 2015
TIME: 10:00 a.m. – 10:30 a.m. PDT

Registration is limited to LexBlog members (subscribers) only.

If you are a LexBlog member, register here.

If not, mark your calendar for our next free webinar scheduled for Wednesday, November 4.

Revisiting Legal Blogging Basics: A Best Practices Refresher

Thinking back to when you first started your blog, what do you remember most? Was it the feeling you got after completing your first draft post? The delight you felt seeing a design you loved? Something else?

Chances are you remember a few things from your early blogging days. We want to make sure you remember the important best practice tactics, too.

Join us for our next 30-minute member webinar and we’ll refresh your memory with the best practices that give a strong foundation to any legal blog. Whether you’ve been blogging for five days or five years, these tips will help you structure your content in a way that stands out in an increasingly crowded online publishing space.

We recommend this webinar for legal blog authors.

DATE: Wednesday, September 23, 2015
TIME: 10:00 a.m. – 10:30 a.m. PDT (Not in PDT? Convert this to your zone here.)

Registration is limited to LexBlog members only.

If you are a LexBlog member, register here.

If not, our next free webinar, Top 10 Online Technology Mistakes Law Firms Make Today, is scheduled for September 16.

Registration is now open for LexBlog’s upcoming free webinar on law firm online technology. Join us to learn what you must do (or not do) to be perceived as a credible, with-the-times firm with minimal cyber risk.

About the Event

If you’ve ever worked with a law firm partner who responded to your email with a handwritten note circulated via intra-office mail, you know law firms can be some of the last to fully understand and adopt technology best practices.

At LexBlog, we want you to steer clear of common pitfalls as you utilize online technology.

Join us as we clarify everything from the basics such as risky website user passwords to more complex choices like software-use fit.

We’ll do our best to provide these insights in laymen’s terms and help you understand what issues you need to prioritize so your clients and potential clients recognize you as having your technology act together.

We recommend this webinar for any legal professional involved in making decisions and policies around use of online technology including (but not limited to):

  • Marketing technology professionals
  • Chief technology officers
  • Chief information officers
  • Chief knowledge officers
  • Directors of communication
  • Attorneys involved in the law firm technology policies

DATE: Wednesday, September 16, 2015
TIME: 9:00 a.m. – 10:00 a.m. PDT (Not in PDT? Convert this to your zone here.)

Register here.

5 Ways to Repurpose Content for New Blog Posts

We’ve all had those days. Time is crunched and writing a new blog post is the last thing on your mind.

If this has ever happened to you, join us for our next 30-minute member webinar. I will walk through five ways to repurpose other content for your blog to save you time and stress.

These five approaches are great to have in your legal blog publishing tool box.

We recommend this webinar for legal blog authors, editors and anyone overseeing blog editorial calendars.

DATE: Wednesday, August 26, 2015
TIME: 10:00 a.m. – 10:30 a.m. PDT (Not in PDT? Convert this to your zone here.)

Registration is limited to LexBlog members only.

If you are a LexBlog member, register here.

If not, our next free webinar is scheduled for September 16.

Beyond Facebook, Twitter & LinkedIn: Other Social Platforms to Consider as a Legal Blog Publisher

The “big three” in social media today – Facebook, Twitter and LinkedIn – often take up all of our focus. But other platforms out there today could be right for your online strategy.

In this 30-minute webinar, Sarah Fischer and Catherine Sherwood will provide insights into social platforms less used by lawyers today, such as Instagram and Quora.

You’ll learn the basics about fringe platforms and whether or not they’d be a good fit for you.

We recommend this webinar for lawyers looking to expand their online presence beyond blogging, Twitter, Facebook and LinkedIn.

DATE: Wednesday, July 22, 2015
TIME: 10:00 a.m. – 10:30 a.m. PDT (Not in PDT? Convert this to your zone here.)

Registration is limited to LexBlog members only.

If you are a LexBlog member, register here. If not, our next free webinar, The Definitive Webinar on Blogging in the Am Law 200, takes place next Wednesday, July 15.

You’re Using Google Analytics Wrong: The 3 Things to Look at for Better Blogging

Blog analytics data can provide meaningful insights for every seasoned blogger. You just need to know where to look (but most don’t!).

In 30 minutes, Colin O’Keefe and I will uncover the three top blog analytics data to consider from a strategic editorial perspective. These data will help you make informed adjustments to your content, approach, and overall business development and marketing strategy.

We recommend this webinar for blog authors, blog editors and strategic blog managers.

DATE: Wednesday, June 24, 2015
TIME: 10:00 a.m. – 10:30 a.m. PDT (Not in PDT? Convert this to your zone here.)

Registration is limited to LexBlog members only.

If you are a LexBlog member, register here. If not, stay tuned for news of our next free webinar, currently scheduled for July 15.

Today, we decided to mix things up at LexBlog and host our first-ever AMA event in our Support Center community. The event was an overwhelming success – a fast-paced hour of back and forth Q&A between us and members of the LexBlog Network.

AMA stands for “Ask Me Anything.” The acronym took hold thanks to Reddit hosting a number of AMA events as well as (very similar) “I Am A” events (often with celebrities or notable figures). For example, here’s Barack Obama’s AMA he held back when he was campaigning in 2012.

LXBN Reporter Zosha Millman suggested the AMA format in a recent brainstorming meeting. All of us immediately latched onto the idea. From there, we saw an opportunity to add a bit of loose focus to the event with the theme “Mobile” (thanks to Google’s mobilegeddon) and true to the traditional AMA format we named Director of Technology Joshua Lynch as the primary “presenter.”

I especially loved this event because even though the Support Center community is a forum available 24/7 for LexBlog Network members, this event highlighted the best part about online communities: that feeling that you’re in a fun, full room of people engaged in conversation around something shared. In our case, conversations were about mobile-first design, blogging, technology, and even where the best hikes are nearby.

I don’t know about the other participants, but I’m certainly looking forward to our next AMA event!

Image cropped. Original by Alexander Henning Drachmann via Flickr Creative Commons.