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The Future of Legal Journalism is Here

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Ambrogi always wanted to be a journalist. The problem was that the year he started journalism school was the same year as Watergate — and Woodward and Bernstein. Everyone and their brother wanted to be a journalist.  To his surprise, Ambrogi’s application letters to the New York Times and the Washington Post went unanswered. 

Planning to head to journalism grad school, someone told Ambrogi that would be waste. He ought to go to law schoool, because the law was part of everything. 

Though Ambrogi practiced law for a few years, he followed his passion for journalism to found the publication, Lawyers Weekly. A publication with a national circulation that I subscribed to while practicing law in Wisconsin.

To think that I’d some day be working alongside the guy running the publication would have been pretty far fetched.  

As successful, profitable and wide reaching as these news publications were, like newspapers, they’ve hit on hard times. Less publications, fewer reporters and editors and far less coverage, per Ambrogi.

As with other industries though, the Internet presented new avenues for legal reporting. But were they the answer? 

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Other alternatives such as Lexology and JD Supra require publishers and reporters (the lawyers) to pay to run and circulate their reporting. Distasteful to a reporter at heart like Ambrogi, and preventing legal reporting for lawyers who don’t have the money to pay for circulation.

However there was no where that pulled all of this content from law blogs together. No where to find the blogs, the bloggers and their organizations. 

You could see the pride in this veteran journalist when he told the audience that there were already 22,000 legal bloggers contributing to LexBlog – with a profile page for the blog, blogger and organization for everyone of them.

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Best of all, from Ambrogi’s standpoint, was that it was all free and all open. When Ambrogi threw this slide up to say free profiles and free and open access, the response from audience members was “No way, what’s the catch, you can’t sustain that.”

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Ambrogi, and I’ll confess myself included, loved the desire of audience members, many of whom were leading law professors, entrepreneurs and practicing lawyers, to learn more.

They sensed what Ed Walters, the co-founder and CEO of Fastcase, reported first hand – the LexBlog network represented the largest newsroom in the history of legal journalism. 

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