LXBN TV at LMA Annual 2014 : Fifty interviews strong
Thanks to everyone in the Legal Marketing Association , especially the LMA Conference Advisory Committee, for enabling LexBlog’s LXBN TV to cover last week’s annual conference in Orlando.
Fifty interviews were captured over three days. You can view them on the LMA Conference Section on LXBN, LXBN’s YouTube Channel, and LXBN’s Flipboard Magazine on LMA 2014.
The interviews covered:
- How Young Professionals Can Use Social Media for Personal Branding
- Mid-Size Law Firms Thriving in the Current Legal Economy
- The Future of Legal Publishing
- Turning a CRM into Relationships and Client Referrals
- When It Comes to Showing True Value, There’s Never Been a Better Time to Be a Legal Marketer
- And a lot more
LXBN’s goal with conference coverage was to underscore the passion, enthusiasm and knowledge presented at the conference —and create something that would allow it to live outside the walls of the event.
Personally, I wanted law firm leaders to get a feel of the depth, breadth, and value of the conference to their firm’s marketing and business development professionals. Law firms make, not spend, money by sending their team to LMA. The knowledge, career passion, and network grown through LMA attendance is unsurpassed.
Based on the coverage I’ve watched and the feedback I’ve received, I think LXBN TV’s coverage has been a win/win for everyone – the LMA, attendees, speakers, exhibitors, sponsors, and the law firm’s represented.
Look for social sharing of the coverage across the net in the coming days. And feel free to embed the videos on your blog and website.