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New Legal Marketing Association website : Improved experience for members

October 3, 2012

Kudos to the Legal Marketing Association (LMA) on launching an improved website yesterday. The LMA Technology Committee expects the new site will offer a better online experience for users.

New features include:

  • Networking capabilities to help members connect with each other.
  • Communities with customized content.
  • Combined LMA news and information all on one place.
  • Enhanced discussion forums to make it easier to read and post information.
  • Updated Member Directory.
  • File Library to access relevant resources, document and to share best practices with like-minded professionals.
  • Updated Chapter features including an integrated event management system, newsletter templates and enhances administration capabilities.

I don’t know about fits of joy but LMA leaders seem pretty excited about the new site. Per Casey (@tenrec) of LMA’s Technology Committee comments on the site’s new makeover:

We the members of the LMA technology committee are having fits of joy in anticipation of launching the new website. A new interface, better content management tools, an integrated membership database, event management, online forums…it’s got it all.

And Heather Morse (@heather_morse), LMA Board of Directors and Board Liaison to LMA Technology Committee on the combined news feed feature:

The news feed on the site is a really great benefit. If you’re like me and subscribe to 50 or 75 blogs in your reader, it’s nice to be able to come to one place and see a recap of the biggest industry stories all in one place.

LMA is the universal voice of the legal marketing profession, a forum that brings together CMOs and entry-level specialists from firms of all sizes, consultants and vendors, lawyers, marketers from other professions, and marketing students to share their collective knowledge.

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