How much time should be spent blogging?

I tell lawyers if you are posting something once a week, you are doing fine. And if you are doing it the right way you can probably post in 15 minutes to a half hour. That is not a lot of time.

If you are getting work as a result of that, I cannot think of a better use of time. I also ask lawyers how they like blogging. And their response is: “I am having fun.”