Tips for better law blogging

Joshua Porter, editor of Bokardo, a site about social web design, shares ‘9 Lessons for Would-be Bloggers.’

I found these 7 particularly helpful and thought you, as a blogging lawyer, would too.

• Write follow-up posts. When you post something that resonates with folks, follow it up with another post citing their comments. Maybe do a series of posts on the topic.
• When you screw up, say so immediately. Admitting idiocy is one of the most important things a blogger can do. It completely diffuses a situation that could quickly turn ugly.
• Link back to your good stuff. Refer back to your good stuff via links in a new post or with a bulleted list of ‘Related Posts’ at the bottom of a new post.
• Reread to yourself. Blogs aren’t books, poems, or even journalism. They’re conversations, so they need to be conversational. Make them read like how you talk.
• Keep updating your best posts. If you take your posts seriously, and you treat them as an reference archive, then people will link to them and send traffic to them over time. So, if the post could use pruning, or additions, be sure to go back and add them. It’s OK