Google’s Gmail adds RSS

Among other features, Google has added a built in RSS reader to its Gmail service. RSS feeds appear as ‘Clips’ on the top of the Gmail screen. Users can choose from random popular feeds or input their own. As Google says Feed Me.

View your favorite RSS feeds right in Gmail as “Clips” along the top of your Gmail screen. Display clips from blogs, news sites and other online sources. Pick from the latest headlines, random popular feeds, or add any RSS/Atom feed you want.

To learn more about using RSS feeds via Google’s Gmail, click here.

Yahoo added a similar feature to its private Yahoo Mail Beta last week. Outlook will include RSS features in Microsoft’s new operating system, Vista, due out next year.

Where will a law firm or professional services business be without publishing their Web content in a fashion that’s not disseminated via RSS? No where?