The firm says the engine also help advertisers to reach the micro audiences that use RSS and get the most out of RSS-targeted advertising.
Feedster president Chris Redlitz said: ‘Feedster will allow large and small publishers to generate revenue from their feeds. As RSS continues to grow at rapid pace, advertisers are discovering RSS is an effective targeted channel.’
I am not a fan of ads on blogs nor RSS feeds when a professional is publishing a blog to market their services. But realist that I am, I understand that Madison Ave through ads is going to fund this blogosphere deal.