One of the nation’s long-standing legal blogs is back. Marci Oddi announced this morning that the Indiana Law Blog is back on the air.
At the end of July, I decided to try again, with two changes. One: I discontinued my practice of summarizing every new Indiana Supreme and Appeals Court opinion issued. Two: After much hesitation and vacillation, I elected to give interested readers (individuals, law firms, businesses, and others) the opportunity to become monthly underwriters of the site.
This ‘support system’ was set up through Amazon.com. You use your credit card, and although you receive an automatically-generated thank-you e-mail from me, I won’t know who you are unless you elect to let me know — your anonymity is guaranteed by Amazon.
Just a couple thoughts Oddi. One, If you think having Indiana court cases summarized on the site makes the blog better, why not ask a couple IU law students. You would be amazed that there are an increasing number of law students who understand the power of blogs. Clerking, perhaps even fore credit, by publishing to the leading legal blog in the state is the type of thing they may wish to put on their resume.
Two, depending on the nature of your practice you may wish to focus your posts on that area of law. LexBlog’s clients who focus on a target audience comprised of prospective clients and those who influence prospective clients have found good marketing success.