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Survey : RSS use to increase dramatically

A survey of the readers of Slashdot, the most heavily trafficked Web site of open discussion and exchange of information for the tech, open source, privacy and ‘geek’ community, found RSS use was going to increase significantly in the coming year.

News of this survey comes the day after the survey results from JupiterResearch found widespread use of RSS by marketing professionals was a ways off. That just means many marketing professionals are not staying up to speed on the latest marketing technology. Won’t be the first time marketing professionals have had to play catch up.

Slashdot survey highlights included:

  • 73% will increase their use of RSS feeds in the next year.
  • Most users received their feeds through a Web-based RSS syndication service but many users do not use traditional methods to read their feeds, instead relying on mobile and other devices to obtain their feeds.
  • Receiving feeds through mobile units such as cell phones, SMS messaging, voice mail, WAP or portable audio players will increase.
  • Technology will improve as RSS use increases, making RSS feeds easier for users to read and for publishers to deliver.

Jeff Bates, co-founder of Slashdot noted:

This is the first RSS survey to reveal new possibilities as RSS technology gains more footing. Our user community looks to us to provide information and guidance on the most cutting-edge technology for their work. As we rely on RSS to streamline our content more efficiently for our users, we are also examining new ways to enable marketers to tap into RSS as a vehicle for audience outreach and acquisition.

Source for post: The Blog Herald

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