Corporate blogging advice

David Binkowski from Hass MS&L, the creators of GM Fastlane blog, offered sound corporate blogging advice while on a panel at the Word of Mouth Marketing conference this past week.

• Maintain a consistent tone
• Have strong and newsworthy content
• Disclose intentions and sources
• Post frequent updates
• Deal with comments
• Keep innovating

Source of post: Micro Persuasion