Real Lawyers Have Blogs : Law Blogs, Social Media, Twitter

Most enjoyable Sunday morning here in Orlando keynoting at the 46th mid year meeting of the ACLEA (Association for Continuing Legal Education). About 250 pretty fired up folks from all over the country in attendance.

You may download a copy of my PowerPoint here or clicking on the above slide..

After my presentation I had the honor of sitting on a panel discussing social media with Nathaniel Trelease of WebCredenza, Peter Berge of Minnesota CLE and publisher of Small Firm Success, Amy Danziger Shapiro , Director of Strategic Marketing at American Law Institute-American Bar Association (ALI-ABA), and
Alli Gerkman of Colorado Bar Association CLE.
We reviewed Blogs, Facebook, Twitter, LinkedIn, and how lawyers and law firms are using them?

ACLEA is a great organization with wonderful members. Highly recommend attending one of their meetings if you are in the business of CLE or in a busines serving the CLE community.

And jump on the opportunity if asked to present at one of their events. No truth that I am influenced by their having beer on ice along side the soft drinks at the mid-afternoon break between sessions.

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I'm speaking today in Chicago at the "Get a Life" Conference put on by Total Attorneys.

The topic is effective blogging and social media: "Networking Through the Internet: It's Not About Technology". Part of the presentation will be online navigation and search results, but the Power Point file is here as well for you to download and follow along or read up on later.

You can also follow along online with the conference's live video stream.

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I'll be in Phoenix tomorrow presenting to the Southwest Chapter of the Legal Marketing Association (LMA) on the use of social media, including blogging, for law firms.

The presentation which drew record attendance at various LMA chapters last year is entitled 'How to Work a Room in the Digital Age: Social Networking and Social Media for Law Firms.'

I'll cover, among other things:

• What social networking and social media is
• LinkedIn
• Twitter
• Role of blogs
• Effective PR/Communications today
• Legal OnRamp, Martindale-Hubbell Connected, & State Bar Communities
• JD Supra
• YouTube
• Facebook

The program will be held at the offices of Perkins Coie, 2901 N. Central Ave., and runs from 11:30 to 1:00. Free to LMA members, the cost to non members is $25.

For more info see the LMA website or contact Gretchen Crates by email or at (602) 256-3087.

Hope to see some of you there. If you'd like to get together before or afterwards, that would be great. Email me or call my cell, 206 321 3627. I get into Phoenix this evening and do not fly out till tomorrow evening.

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For attendees, and for those who may wish to make sense of the presentation without being here, you may download the PowerPoint I'm using this morning in Toronto. The topic is 'Taking Full Advantage of the Blogosphere to Build your Firm Profile.' I'm covering, among other things:

• Risks of no action
• 6 steps to effective blogging
• Quantifiable results of blogging
• Entry into social media

I'm presenting on this panel on blogging with Doug Jasinksi of SkunkWorks Creative Group of Vancouver. The conference is The Canadian Institutes 2nd Annual Forum on Law Firm Management.

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Thanks again for having me present Friday afternoon to the 19 lawyers selected for their potential for leadership at the LeadershipSBOT. It was truly an honor.

My presentation was on online thought leadership and reputation management, primarily covering blogs, LinkedIn, and Twitter.

As promised for attendees, here's my PowerPoint for viewing.

**Note that there are a few visual bugs when I use my PowerPoint slides on SlideShare.

You can also view the PowerPoint at SlideShare and download it from my SlideShare page. More of my past presentations to follow there.

As always, my PowerPoints are open game. You can steal as much or little as you like from any of them. Just give a little attribution - even if it's just 'I got some of this stuff from a lawyer guy in Seattle who's a Cubs' fan and runs a blog company.' And do offer me feedback as to what I can do better.

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For Seattle lawyers and law firms, I'll be doing a luncheon presentation for the Legal Marketing Association Northwest Chapter this Thursday July 24. Please sign up if interested.

Details from LMA

• Working a Room in the Digital Age: Social Networking for Law Firms
• Networking online today for lawyers and law firms is as important, if not more important, than networking offline. Kevin O'Keefe, a nationally recognized authority on blogs and social networking, will discuss what social networking is, which social networking tools are effective, and how to successfully implement a social networking plan in your law firm.
• Kevin's presentation, extremely well received at other LMA chapter programs and Law Firm PR conferences, will cover:
• What social networking is
• LinkedIn
• Legal OnRamp
• Del.icio.us
• Flickr
• YouTube
• Twitter
• Facebook
• MySpace
• Role of blogs
• Effective PR/Communications
• Thursday, July 24th , 12:00-1:00, registration and networking start at 11:30 a.m.
• Location: Perkins Coie Seattle Office, 1201 Third Ave.

To register or for more information, visit LMA Northwest's website or contact Heidi Sogn at heidi [at] sognconsulting [dot] com.

Doing the same presentation today for Portland section of LMA Northwest Chapter. Also at Perkins Coie offices from 12 to 1.

Click here for a copy of today's powerpoint for Portland Presentation.

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Here's a copy of my presentation at the Texas State Bar Annual Meeting this morning. Click here to download PowerPoint presentation.

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I'm traveling to Houston and Los Angeles the end of this week. As always, I would welcome getting together with anyone.

Thursday, I'm in in Houston for the Texas State Bar's Annual Conference. It's at the George Brown Convention Center.

On Friday, I'm in L.A. for Legal Tech and the First Annual Small Firm & Solo Conference. Both are at the Los Angeles Convention Center.

I'll be speaking in Houston at 10:30 on Thursday with my presentation titled 'Creating an Effective Internet Presence for Today and Beyond: Blogs, Search Engine Marketing, Search Engine Optimization, Social Networking, Podcasts, and Video.'

I don't fly to L.A. until that evening so I have plenty of time to meet up in Houston.

The L.A. County Bar Association and The Rainmaker Institute are co-sponsoring the Solo and Small Law Firm Conference in association with Legal Tech on Thursday and Friday. I'm presenting on Friday at 1:30. My talk is entitled 'Law blogs: The Fastest Way to Become the 'Go To' Lawyer in Your Practice Area.'

I have plenty of time to get together. I'm around in the morning and then after my presentation until I fly back to Seattle Friday evening.

Email me or call my cell, 206 321 3627, if you want to meet. Look forward to catching up with you or meeting for the first time.

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