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Law professor to blog for New York Times : Opportunities await law bloggers

January 12, 2008

Law Blog Professor Steven DavidoffWayne State University Law School Professor Steven Davidoff is going to be blogging full time with the New York Times.

He’s hooking up with the New York Times DealBook as the Deal Professor. Steven says not to worry.

…[I]t will be the same blog covering the same topics with the same length of posts and legal analysis, just with the expanded resources of those great N.Y. Times deal reporters, including Andrew Ross Sorkin and Michael de la Merced.

Expect more lawyers to become bloggers for major publications and news websites. Lawyers are killer reporters and commentators on niche legal subjects. And who’s got more domain expertise?

Plus, with declining circulation of hard copy newspapers and increasing online readership, newspaper revenues are in decline. Though online revenues are on the rise, they can’t match the loss of hard copy advertising and subscription revenues. As a result, newspapers and media centers are on the look out for syndicated content from good bloggers.

Golden opportunity for you law bloggers. Whether it be with national mass media, national trade media, or local/regional newspapers.

And you don’t have to wait for the publications to contact you. Get to know the reporters and editors at publications for which you would like to blog. How? Comment on their stories and blog posts. Right on their news sites and and in your own blog. Send them an email from time to time. Connect with them on LinkedIn.

If you don’t get asked to blog for the publication, ask them. Propose that they add a blog and that you write it.

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