Nine ways to identify top law blogs in your niche

As blogging is all about joining a conversation, it's important to identify the top conversationalists or thought leaders in your niche.

The question is how to find the top law blogs. Marshall Kirkpatrick at ReadWriteWeb posted six ways to identify top blogs in any niche and asked readers to suggest others.

The outcome is nine ways you may wish to try in identifying the top law blogs in your niche. Note that the legal industry lags other professions, so user generated offerings, i.e. del.icio.us, do not offer as much in the law.

  • Del.icio.us. ReadWriteWeb previously wrote about how to find top niche blogs using Del.icio.us. At the simplest level, go to http://del.icio.us/tag/topic+blog. Helpful features include RSS feeds, user comments, and information about the people (users) who have done the classifying.
  • StumbleUpon. Though there's a huge number of users, it's more fun than business. There's no clear way to look at top sites in any category, the search results page is really random looking. Good for stopping by and doing some searches just to see if you've missed anything, but nothing you'd do as part of a structured search.
  • Google Reader Recommendations. Google Reader's new recommendations are very high quality, in tech at least, because they have a large number of web savvy users. You may wish to start a dedicated Google Reader account filled just with some known feeds in a niche, so you can receive recommendations of other top sources in that same niche.
  • Technorati. Technorati's blog finder, organized by user tags, and ranking by authority is not what it used to be. But it still warrant a look in hunting for top niche blogs.
  • AideRSS. Though it may be slow at times, it's really useful in lots of contexts. In theory you can plug almost any RSS feed, including search feeds, into AideRSS and it will score items in that feed for popularity based on number of comments, diggs, del.icio.us saves and inbound links. You could put feeds from a blog search for niche specific language into RSS and find some niche hotness. Once you identify top niche blogs you can also run their feeds through AideRSS.
  • Ask.com Blogsearch. Ask has the best blogsearch on the web, it uses Bloglines subscription numbers as a big weight in spam control. There's very little spam. You can search for niche specific language or a key niche link and sort by popularity of source. Because it gets overlooked by others, do not use it alone.
  • Google Blog Search. Search for keywords and key phrases related to your niche. Subscribe to the search and RSS feeds from bloggers writing on the subject will be fed to your newsreader.
  • Google. Google's basic search is the place I begin every time. Search relevant terms and add the term 'blog.' Browse you're findings. Subscribe to what look to be relevant blogs and do the same for blogs those blogs cited by the blogs you first found. In a week or so, you'll flush out who is at the top by seeing who is in the center of discussion.
  • Navigating blogrolls. Not always kept current by bloggers, but as you see the same blogs repetitively listed on blogrolls, you can guess they're the top ones.

These are just tools. The bloggers you'll want to follow and reference in your posts (so as to enter the conversation) will be ones you'll identify over time. I've been blogging for over 4 years and regularly find what I consider to be top bloggers.

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Does your Technorati ranking matter?

I'm regularly asked why a lawyer client's Technorati blog rank is dropping and what can be done to improve their blog's Technorati ranking.

My typical response is don't worry about. I just emailed a client tonight:

I would not worry about Technorati. I don't watch my Technorati ranking at all and advise clients to do the same. It would be a vanity contest - assuming that Technorat's servers and systems were even up to indexing all blog content and the incoming links to blogs. With the failures of their systems their rankings mean little, if anything.

What is a "Technorati Ranking?" (per Technorati site)

A Technorati Ranking relates to the number of sources that point to a particular weblog relative to other weblogs. The more sources referencing a weblog, the higher the Technorati ranking. The Technorati Ranking for a blog is displaying in URL Search results, Blog search results, and is displayed in the account profile.

To me that says nothing more than we've created a vanity contest that will cause vain people (many bloggers) to return to Technorati as they try in vain to increase their blog ranking. Maybe we can even get people to post their ranking with our Technorati logo as a badge on their blog. Sounds like Web 2.0. ;)

Having an obligation to clients to find out if I'm right, I looked at what others were saying about Technorati rankings.

From Darren Rowse at Pro Blogger, one of the highest ranked blogs by Technorati, discussing his top 100 ranking:

Does it Increase Profile?

...I'm afraid to say that I'm not aware of any circumstance where any reporter or advertiser approached me as a result of seeing me as #3 on the Most Favorited list.

Does it give Egos a Boost?

It's always nice to be included in a list and to be in the company of blogs like others featured in the list.

However it's a somewhat empty achievement to be honest. While I appreciate my readers going to the trouble of marking me a favorite - it's a list that I suspect will always be skewed in favor of blogs about blogging, web 2.0 and the web because it's on a site whose users are largely bloggers who are more inclined to read such blogs.

Does the Technorati Top 100 Most Favorited Blog List Drive Traffic?

So does being #3 on this list drive thousands of visitors to ProBlogger?

A quick visit to my stats packages shows that in the scheme of things it's hardly caused a blip on my traffic radar. Technorati does drive a few hundred readers per month to this blog - but not a single visitor came directly from that the Top 100 Favorites page.

From Wordpress' Matt Mullenweg in a blog comment:

Personally I think it's silly to get worked up over a made-up ranking on a site full of spam that drives very little traffic, especially if you're not in the top 100.

And finally from Steve Rubel in an audio interview where interviewer Andy Plesser mentioned being depressed by his low Technorati ranking:

You get depressed about your Technorati - (Laughs)

Well, you know, I really don't try to think a lot about Technorati rankings because I think it's just, you know, if you - again, if you're providing, you know, high value content that people want, it doesn't matter how many links you're getting. It doesn't matter. As long as you're fulfilling the wishes of your audience. And I think that's what you have to look at above and beyond everything and if you're doing that and doing that consistently, you know, you will get links and accolades. But if you're - if you're doing it just for that, it's the wrong reason. So I, you know, try not to pay attention to that and just really do - just put out there a good product that people want.

After this research, my opinions are stronger than ever. Any of you guys see value in a Technorati ranking?

Update from Steve Rubel's tweet of this post: 'General consensus from replies is that people don't use T'Rati anymore. It's not their fault. The web world simply changed.'

Technorati indexing spam blogs becoming huge problem

Technorati Spam BlogsTechnorati, once the leading RSS aggregator of blog RSS feeds, is now indexing a ton of spam blogs. It's been a big problem the last week plus.

If Technorati does not correct the problem fast, it's going to be their demise - if Google and it's Google Blog Search isn't already accelerating that demise.

Spam blogs are a big problem. Folks like me who subscribe to RSS feeds of searches of keywords and key phrases at Technorati are getting a ton of spam text from these spam blogs in our RSS newsreaders. As bloggers and media professionals we're power users of information. Clean feeds, free of spam, are of critical importance in browsing relevant information and Internet discussion.

Google Blog Search, as opposed to Techonrati, is indexing few, if any of the spam blogs. My RSS feeds of searches from Google Blog Search are clean and free of spam text.

Ironic part is that the vast majority of spam blogs are built on Google's Blogger web based blog publishing platform. Google Blog Search, thriving on the unlimited server capacity, engineering talent, and resources is able to tackle the spam blog problem. Intentional or not, Google is killing off Technorati by sending Technorati's servers more spam than they can handle.

If Technorati does not clean up their index shortly, I am going to unsubscribe to my RSS search feeds at Technorati. Technorati, once an integral part of my life, will become irrelevant. I'm sure I am not the only one who will do so.

That's unfortunate as Technorati was once a wonderful platform driven by some passionate and talented folks.