Earlier this year I wrote about the power large law firms have to leverage their brand to create media outlets online so as to bypass traditional media. The point being that with large law firms paying big dollars for syndication of content, advertising, PR, and communications, it’s only a matter of time until we see… Continue Reading
Tag Archives: Mitch Joel
Transformation of blogging has been amazing
Blogs, once considered a fad by many, aren’t going anywhere. They’re being read by almost half of Americans. They’re becoming one in the same with mainstream media. And we can only expect the popularity of blogs to rise. That’s the word from a new report from eMarketer released last week titled, The Blogosphere – Colliding… Continue Reading
Ghostblogging will be the death of social media in the law
We’re just scratching the surface of what social media can do for lawyers and law firms. But rather than learn how to harness this powerful relationship building tool, one with its roots in traditional client development, I’m finding some lawyers and law firms would rather pay to have someone else participate in social media for… Continue Reading