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Tag Archives: Marci Alboher

New York Times reporter exageragating effort required for good blog

Marci Alboher followed her Times article today on the marketing value of blogs to consulting professionals with a blog post on her own Times’ Shifting Careers blog. Despite learning in writing the article that blogging works to reinforce your brand, communicate with clients or customers, identify yourself with a certain community, show your expertise, and… Continue Reading