“There’s a sucker born every minute” is a phrase credited to American showman, P. T. Barnum. Barnum’s friends and acquaintances told him the quote was out of character for him. Barnum’s credo was more along the lines of “there’s a customer born every minute” — he wanted to find ways to draw new customers in all the time because competition was fierce and people could become bored easily. Either way, a sucker born every minute or people easily bored being sold things by fierce competitors, the concept aptly applies to lawyers and law firms buying Internet marketing products. The latest is LexisNexis – Martindale-Hubbell Search Engine Social Media Visibility product. Continue Reading LexisNexis Social Media Visibility : PT Barnum incarnate?