LinkedIn has agreed to buy Pulse, a newsreader app that aggregates online sources, including your social networks, for $90 million. Not bad for the two Pulse founders who met while students at Stanford in 2010.

Pulse is similar in nature to Zite and Flipboard, though I have never found its interface as pleasing or

In the days before the Internet, newspapers and other mass media were crucial resources for marketing yourself and your practice.

Now you use a blog for marketing and you get your news online, but the importance of building relationships with members of the media hasn’t changed. If anything, it’s more important than ever — and

LA TImes blogsThe LA Times online has grown its revenues to the point where they cover the cost of paper’s entire editorial payroll. And Neilsen Net Ratings reports the LA Times has passed USA Today and the Washington Post in uniques with, according to internal numbers, 138 million page views in November, up more than 70% in

An excellent and overlooked opportunity to expand your presence is engaging with local newspaper blogs. You’ll not only be seen by those drawn to newspaper blogs, but you’ll also build relationships with columnists and reporters writing for the print copy of the newspaper.

Here’s the 3 best ways to do the job.

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