Podcasting is often the next step for bloggers who want to make their blogs more dynamic. They’re not merely flashy additions, though – podcasts make sense for reaching busy people who want to be able to absorb information in a variety of ways.

A podcast, whether audio or video, is also yet another quiet marketing

It’s been a busy day, but we still managed to squeeze in a chat with Ed Poll, the latest in our ongoing series of live interviews from TechShow.

Ed, a LexBlog client who we previously featured in our LexBlog Q & A, is the principal of LawBiz Management Company and author of the LawBizBlog.

Last time we chatted with Ed, the conversation covered his history in the blogosphere and opinions on how blogging has impacted him. Today the discussion was on TechShow and the value technology can hold for practicing lawyers. Check it out after the jump.


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Law practice management expert Ed Poll was asked that question by a lawyer contemplating starting his own blog. Ed’s answer:

Blawgs (blogs specifically for the law profession) are powerful marketing tools that combine personalized observation with facts and insights from the lawyer’s area of focus……

‘Content is king!’ A popular saying, but the meaning