LexBlog is presenting another free webinar for our clients on Thursday, April 28th, at 9:00am Pacific (Noon Eastern). Hosted by our founder and CEO, Kevin O’Keefe, the topic for the event is "Writing For Blogs." The one-hour event will cover the following and more: Finding your own voice Blogging style pointers (i.e, hooking the… Continue Reading
Tag Archives: blog
Lawyer blog can be picked up in local media
I've been telling lawyers that most local newspapers have tech columnists who have written about blogs, have a blog or receive news feeds via RSS (real simple syndication) like blogs offer. More than likely, all three are true. For this reason dropping your local newspaper columnist an email may well get you and blog coverage… Continue Reading
Update to list of blog search engines to register your blog
I've added some new blog search engines, or at least ones new to me, to my list of those search engines which retrieve search results from blogs only. Registering your blog is one way to increase your law blog site's ranking in search engine results. You'll get links to your site at the search engines…. Continue Reading
Bill Gates shakes blogosphere and sends lawyers a message
As reported by Investor's Business Daily Bill Gates told Warren Buffett about blogging last Thursday. That was when Gates addressed the CEO's attending his summit and described blogs and RSS feeds as tools that “make it very easy to communicate” with customers, suppliers and employees. The result, according to New York public-relations executive Steve Rubel,… Continue Reading
Six Apart launches Moveable Type Version 3.0
It's been a long time in the coming but Moveable Type version 3.0 is now available. As a developer of blogs I've been waiting for MT 3.0 since March when we were told it would be out. Waiting not so much for the features but for clarity as to the licensing of MT. Till know the commercial license was about as vague as anything you would want to read and when asking for clarity they said just wait till 3.0 coming in March.
NY Times : blogs play key role in delivery of information
The NY Times Business Section had some favorable Business > Your Money > Techno Files: The Twilight of the Information Middlemen” href=”http://www.nytimes.com/2004/05/16/business/yourmoney/16tech.html”>The New York Times > Business >comments on the value of blogs to they we obtain information. Traditionally information has been packaged “into something tangible that can be priced and sold: a book, a seat in a theater, an hour of an expert's time.” Technology, the Times, writes causes chaos when it disrupts this packaging plan. We've seen what technology has done to the Music industry and what's to say the same information previously packaged in books, newspapers, journals and the like can't be exchanged without the packaging via the Internet. The Time believes the emergence of blogs is going to be one of the “information sources that make us collectively richer and exist only because of fairly recent changes in the Internet.”
Leading Internet lawyer > blogs over Web sites
Dennis Kennedy, a great person and well respected Internet lawyer, is joining a number of leading lawyers in saying he would tell lawyers to start a blog before a Web site. Dennis recently posted on his blog his answer to the increasingly-common question of whether to start with a blog or a website: “[M]y current response is definitely a blog and, in most cases, hosted on TypePad. For the reasons Jeff (Jeff Beard of LawTechGuru fame- an excellent blogger himself) mentions and others, starting with a blog and gradually building out standard “website” features makes the most sense if you are in the position where you are asking that question.”
Perhaps the best statement by Dennis is: “I'm still surprised when someone with a law practice tells me that they have neither a website nor a blog.”
The Industry Standard – it's back in the form of a blog
For those of us then in the dotcom industry or for those of you that just followed our roller coaster ride, you recall The Industry Standard . The magazine told is what was the hottest and we hoped to hell we or at least something to do with what we were working on would get coverage. It was on the newstands in avery airport. When we all went away, The Industry Standard went away. Guess what? It's backkkk. This time in the form of a blog.
Blogs > Nielsen/Net Ratings ranks blogging software in top 10 technolgies of last decade
Nielsen/NetRatings has listed blogging software in the top ten Web sites and technologies which exemplify the greatest changes the Net has wrought to users' personal and professional lives in the last decade…
Blogs > Fast Company | You Are Your References
Interesting article by Seth Grodin, author of Relationship Marketing and now Purple Cow: Transform Your Business by Being Remarkable, in Fast Company about how your references for others are not something that live on a resume any longer but are something you create or fail to create through your online presence. Seth tells us us blogs are one way to create a positive public record that can be seen by potential customers and that we cannot be afraid to go out and create this record for fear we will be exposed later on…
Blogs > Entrepreneur Magazine sites blogs as an effective marketing tool
In another mention of blogs in the mainstream business media, Entrepreneur Magazine sites blogs as an effective marketing tool in an article titled 7 Relationship-Building Strategies for Your Business.
Blogs > reported to be a big deal & growing
What is being reporting about the number of blogs and how prevalent blogs will be is impressive. Reminds me an awful lot of when I stumbled onto the Internet in 1996. Back then, there was only a small number of lawyers with Web sites and a smaller number using them effectively. Based on what I am reading and how blogs have it all over traditional Web sites for publishing and marketing, I think it’s here we go all over again.
Inc. Magazine: blogs effective marketing tool for small business owners
Inc. Magazine reports on one small business owner who has rode a blog to a world wide reputation.
Lawyers can learn from another small business owner they should put their money and time into a blog as opposed to more expensive methods of marketing:
For a guy who runs an ad agency, Jim Coudal doesn't spend much on marketing. His 13-year-old Chicago company, Coudal Partners Inc., has never purchased a print ad, mounted a direct-mail campaign, or produced an infomercial. Yet each week, some 12,000 people — many of them potential customers — flock to the company's website.
Blogs > can make lawyer instant authority on hot news topic
When you absolutely positively need to have it overnight, blogs are the answer.
There are occasions when a lawyer would like nothing better than to be the trusted source for information on a hot news topic. Maybe its new tax legislation, an environmental accident or products recall – whatever. There is no question that if the public, media and prospective clients find you on the Internet the next day reporting news, information and insight on the issue you are doing a heck of a job marketing yourself. Heck, you will have become CNN news 24 hours a day on the issue.
With blogging software you can add a new blog in a minute. This is not a new blog page or a new Web site page. It's a whole new Web site built on blogging software with a new name and new url address. This new Web site is going to have separate sections for posts on each news, law, comment, what the law firm is suggesting and what role the firm is playing, if any, on the issu
Blogs > reputation building
Some professionals got it from the beginning that maintaining a blog allowed them to keep up with and organize information on their area of expertise while building a reputation across the Internet as an expert in their profession. The first folks to jump on the opportunity were employed or hobbyists in the tech arena. Now lawyers are starting to get it. Here's how a blog builds a lawyer's reputation.