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Category Archives: Publishing

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Want blog posts shared on social? Design for mobile users

If you are looking to have your blog posts shared on social media, you best provide mobile viewers an exceptional user experience. A new Forrester survey of 37,000 consumers found that mobile users are more likely to share a branded post than desktop users. While 28% of desktop users share branded posts that rises to… Continue Reading

Mobile facts law firm publishers ought to keep in mind

Frédéric Filloux (@filloux), the general manager for digital operations at Les Echos, the leading business media group in France shares that by the end of 2014, many news media will collect around 50% of their page views via mobile devices (smart phones and tablets). Though Filloux is reporting on the news media, not law firm… Continue Reading

Mobile to be 35% of law blog traffic by year end

Mobile traffic as a percentage of global Internet traffic is growing at one and a half times per year and is expected to continue, if not accelerate. Mobile traffic is charted to be near 35% by year’s end. This from the widely followed annual Internet Trends Report from Kleiner Perkins venture capitalist and former Wall… Continue Reading

Could law firm content become a joke?

Content used to be king, now it’s the joker, says Amy Westervelt (@amywestervelt), a writer for various magazines and co-founder of Climate Confidential (@climatereporter), in a wonderful post from earlier this week. Over the past year, I’ve contributed a half dozen more stories to Forbes.com. Not under my own name, but as a ghost writer… Continue Reading

Mobile and social are drivers for law blog discovery

Quantcast released a report this week which demonstrates how the growth of mobile devices has impacted online publishers – not just their traffic – but also how consumers are finding their content. The impact is dramatic. In the US, traffic from mobile devices has grown from 1% of all web traffic in 2009, to 18%… Continue Reading

Will we see the death of traditional media for law firm influence?

Politico’s media blogger, Dylan Byers (@dylanbyers), is predicting the death of the Sunday morning news shows that for decades have set the tone in American politics. The public affairs shows — “Meet the Press,” “Face the Nation” and “This Week” — used to set the agenda for the nation’s capital with their news-making interviews and… Continue Reading

Flipboard Doubles as Legal Publishing Platform for Niche Interests

Attorney Kirk Jenkins (@kirkcjenkins) of Sedgwick is already a leading expert on appellate matters and the Illinois Supreme Court, but the social RSS reader Flipboard allows him to expand beyond the followers of his blog, The Appellate Strategist. “It occurred to me almost immediately that for my marketing plan and the brand that I’m promoting that… Continue Reading

Above The Law a mainstay in legal journalism

I presented last Friday at the initial Attorney@Blog Conference put on by Above The Law. I came away impressed. One by the presenters. Two, by the event itself. And three, for a conference all about legal blogging. The Above the Law crew did a real nice job. From leading constitutional law attorney, Floyd Abrams, kicking… Continue Reading

Bloomberg Law App fails to include law blogs?

Bloomberg Law, Bloomberg BNA’s flagship legal and business intelligence, news, and research platform, announced Friday the release of its law app which will provide seamless access to personalized legal content. From Joe Breda, Executive Vice President, Product, at Bloomberg BNA: From meetings with clients to arguments in court, our clients need to access their Bloomberg… Continue Reading

ALM shutters Law.com Law Blog Network

As Bob Ambrogi reports, ALM will be shutting down their Law.com Law Blog Network later this year. Law.com’s editor Nathalie Gorman told Ambrogi in email: When we first started the Law.com Blog Network, it was a great way for us to help legal blogs get off the ground and get the advertising dollars that they… Continue Reading

Blog : The only way you can protect your content and legacy

Journalists at U.S. News and World Report just found out that the stories, reporting, and content they produced before 2007 is no longer being retained by the publication. Jim Romenesko (@romenesko) reported today that U.S. News has deleted archived web content published before 2007. A Romenesko reader recently noticed that U.S. News wiped out a… Continue Reading