Law firms need mobile strategy in addition to content strategy

mobile blog responsive

Law firms talk about content marketing left and right. Lawyers invest tens of thousands of dollars in time creating content. The smart firms are guided by a cohesive content strategy. But the vast majority of law firms lack a mobile strategy. And per Mike Iadone of HubSpot (@iadone), that is a very big mistake. Almost … Continue Reading

Individual lawyer or law firm blog, which is trusted more?

Law bloggers

Reviewing the findings and accompanying commentary of the recent UK survey conducted by affilinet on who consumers trust for information I couldn’t help but think that an individual lawyer’s blog, even including a law firm’s brand,mmay be more trusted than law firm group blogs. The survey found that consumers trusted only family and friends more … Continue Reading