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Category Archives: LexBlog

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Trust is expensive and trust is worth it

That’s the word this morning from leading marketer, author, and speaker, Seth Godin. Brands are based on trust. The two key choices a brand makes to be trusted in the long run, per Godin: You will postpone profit-taking. There are always shortcuts available to you, always ways to make money sooner rather than later, plenty… Continue Reading

Free Webinar on Wednesday : 5 reasons lawyers should blog

Just a reminder that LexBlog is hosting a free webinar tomorrow on five reasons lawyers ought to be blogging. Attorney and LexBlog President, Kevin McKeown, will be joined by law firm CMO, Eric Fletcher, to review how blogging accelerates a lawyer’s reputation and relationships, the two lynchpins of business development. They’ll walk through how blogging… Continue Reading

Competing against cheaper services

“Will they switch for cheaper?” That’s the question author and marketer, Seth Godin asked today. The fact is, per Godin, most people will switch for better. Without a doubt, there’s a slot in every market for the cheap enough, good enough alternative. But rapid growth and long-term loyalty come from being better instead. Good news… Continue Reading

10 most popular stories Tweeted this week

Here’s your 10 most popular stories tweeted by me this last week. In honor of this evenings World Series game, your top 10 list is served up with a Curve Ball Blonde Ale brewed by Seattle’s Pyramid Brewery. #10 LinkedIn enhances features for mobile devices by ReadWriteWeb’s Selena Larson (@selenalarson) #9 Scientific guide to writing great headlines on… Continue Reading

ABA TechShow : 6th annual beer for bloggers Friday evening

The ABA Journal and LexBlog are hosting their 6th annual Beer (and wine) for Bloggers at the ABA TechShow this Friday evening. You’re all invited, blogger or not, lawyer or not, attending TechShow or not. It’s been a great event for those in the legal profession and those serving the profession to get together. The… Continue Reading

Innovation : Not too late for us old guys

“We need some gray hair, a silver haired fox,” that from the one of the owners of design/build company I was representing back in my thirties. He thought I was doing a fine job, he just wanted someone 25 years my elder to lead in the court room. I could choose anyone I wanted and… Continue Reading

Where do you stand today?

Seth Godin asked this morning do you remember where you stood a year ago today? Are you more trusted? More skilled? More connected to people who care about your work? How many people would miss your work if you stopped contributing it. Those are excellent questions for you as a lawyer. Heck they’re good milestones… Continue Reading

Teaching lawyers to fish better than selling them a fish

Fred Wilson, Managing Partner at Union Square Ventures and a prolific and widely followed blogger, has a Friday fun feature each week on his blog. This week’s theme — doing good – helping someone in need. Though Fred had in mind helping the less fortunate during this holiday season, in his case as to education,… Continue Reading

Beer for Bloggers Wednesday night in Austin Texas

The State Bar of  Texas and LexBlog and I will be hosting a Beer for Bloggers/Tweetup in Austin on Wednesday, August 15th from 5:30 to 7:00 at The Ginger Man. The Ginger Man is at 301 Lavaca Street. You don’t need to be a blogging lawyer to join or even a user of social media…. Continue Reading