http://kevin.lexblog.com/2007/01/articles/rss-syndication/law-firm-pr-requires-use-of-rss/ In addition to traditional PR, law firms need to use RSS to get their information to their target audience, media included. Sally Farkow, an Internet marketing and PR expert, shared the following points on why RSS is required for effective... en-us Copyright 2011 Sun, 28 Jan 2007 21:37:12 -0800 Sun, 15 May 2011 12:38:08 -0800 http://www.movabletype.org/?v=3.34 http://blogs.law.harvard.edu/tech/rss es@drshmookler.com (Eric Shmookler) Due to the increased problem of spam and, conversely, overly zealous spam blocking software, this article makes some interesting points about the successful penetration of RSS into the target audience.

]]> http://kevin.lexblog.com/2007/01/articles/rss-syndication/law-firm-pr-requires-use-of-rss/#742259 http://kevin.lexblog.com/2007/01/articles/rss-syndication/law-firm-pr-requires-use-of-rss/#742259 Sun, 28 Jan 2007 21:37:12 -0800