Top Law Student Blog asks can law students use MySpace effectively? Not long ago, I recommended that law students delete their MySpace page. But I recently read on MyShingle and LexBlog about Anicia M. Ogonosky, a young lawyer who uses her myspace page to market herself. My strongest criticism with law student MySpace pages was… Continue Reading
Monthly Archives: October 2006
Google adds blogs to ‘Alerts’ email service
Google is further integrating blogs into its platform with the addition of blogs to Google’s ‘Alerts’ email service. A ‘Blogs’ alert provides an email aggregate of the latest blog posts that contain the search terms of your choice that appear in the top ten results of your Google Blog search. Go to the Google Alerts… Continue Reading
South Florida Business Journal : Lawyer blogs a marketing success
Julia Neyman of the South Florida Business Journal (sub req’ed) reports lawyers blogs are proving a marketing success for Florida lawyers. Several South Florida attorneys have started blogs to educate clients, peers and the public on their area of expertise. They say blogs help them publicize issues they encounter in their practice and market to… Continue Reading
Fair use or copyright violation?
Top Ten Sources, described by TechCrunch as a human edited blog aggregator, just raised $3.5 million in funding. I wonder about business models that appear to be merely a display of RSS feed excerpts broken down by category surrounded by advertising. In the case of Top Ten Sources, even charging to access to the feeds… Continue Reading
Employer blogs for employee benefits information
Blogs are an excellent way for employers to relay benefits news and communications to employees. This per an article in Benefit News, liberally quoting blog marketing expert Shel Holtz. Blog technology has made it easier to publish information on the Internet. Consequently, benefit managers can now put content, such as benefits and wellness updates and… Continue Reading
3 best ways to market via local newspaper blogs
An excellent and overlooked opportunity to expand your presence is engaging with local newspaper blogs. You’ll not only be seen by those drawn to newspaper blogs, but you’ll also build relationships with columnists and reporters writing for the print copy of the newspaper. Here’s the 3 best ways to do the job. Comment on a… Continue Reading
MySpace & FaceBook scary for business marketers
Despite the marketing success of others, business owners may find their own blogs and the networking opportunities generated thereby a more comfortable place for online marketing than MySpace or FaceBook per an article in today’s Honolulu Star Bulletin. With the right strategies, you can dig to find treasure troves of segmented audiences in massive social… Continue Reading
10 best AmLaw 100 web sites?
Larry Bodine points out a $1200 white paper identifying The 10 Best AmLaw 100 Web Sites. The research was purportedly conducted by a ‘credentialed group of legal marketing, design, Web industry and information technology (IT) professionals.’ One of the criteria was search optimization, ‘Have the firms taken the basic steps necessary to maximize their chances… Continue Reading
Pluck RSS reader shutting down
Read/Write Web reports that the RSS Reader, Pluck is shutting down. I’ve not used Pluck but a number of clients have found it a good fit. They’ll have until 1/05/7 to find another reader.
Grapes on a plane
As a wrap up to this week’s Blog Business Summit a group of the speakers are headed to Washington’s wine country on the other side of the state. Better yet, a number of us are being flown over on a private jet arranged by one the conference sponsors, Greenpoint Technologies, the aviation industry’s leading provider… Continue Reading
Blogger outages
Blogger has had a lot of down time the last week. Google’s Blogger Buzz blog apologizes and explains they’re working on hardware & software issues. An up and down platform may be okay for social blogging but cannot see how that can be tolerated by professionals. Heck, I freak out if we’re down for 90… Continue Reading
Lawyers making asses of themselves on net
Lawyers’ foolishness in clamping down on lawyer blogs has made its way to the tech community. Slashdot, a highly popular technology-related news website, shared the absurdity this evening. An anonymous reader writes ‘While you might not guess it from watching late night TV, advertisements by lawyers are regulated by a web of regulations intended to… Continue Reading
You got me rocking
My panel with Jory Des Jardins, Andru Edwards and Stan Mackey on small business blogging really got the juices rolling. We may have been the last of today at the Blog Business Summit but it was great to share stories with other small business bloggers and let folks know anything is possible with a little… Continue Reading
Yahoo! Search Marketing Blog launched today
Yahoo launched a Search Marketing Blog today. It’s apparently focused on sponsored search marketing, as opposed to achieving high rankings in the organic search results. Also note the expanding list of Yahoo! blogs listed in the right nav bar of the Search Marketing Blog. Includes the company’s new corporate blog, Yodel Anecdotal. Nicki Dugan, senior… Continue Reading
8 tips to get blog recognized by search engines
Allison Shields shares 8 tips to get your blog recognized by search engines. Basic info for many folks, but for Allison’s legal audience who are often new to blog marketing, the tips provide some sound advice. Use keywords your target audience would be searching for. Regular content, not only to increase the number of different… Continue Reading