Is it really all about content?


With all the marketing discussion about content, content marketing, getting people to see your content and measuring the ROI on your content, you’d think legal marketing on the Internet revolved around content.

It doesn’t. The Internet and developing business via …

Snapchat for lawyers — is it really happening?

Snapchat for lawyers

Law firms using Snapchat for publishing commentary and engaging their audience. Sounds a little crazy, but so did law firms using Twitter for sharing news in 140 characters just five years ago.

Snapchat, an image messaging and multimedia mobile application …